This is a step in the right direction. I’m sure many people, myself included, wish he’d have taken this stance from the beginning. It feels like he had to be pushed into doing the right thing. I hope it’s not too little too late. And I still wish the other major parks would speak out.

Here’s his statement:

To my fellow colleagues, but especially our LGBTQ+ community,

Thank you to all who have reached out to me sharing your pain, frustration and sadness over the company’s response to the Florida “Don’t Say Gay” bill. Speaking to you, reading your messages, and meeting with you have helped me better understand how painful our silence was. It is clear that this is not just an issue about a bill in Florida, but instead yet another challenge to basic human rights. You needed me to be a stronger ally in the fight for equal rights and I let you down. I am sorry.

Our employees see the power of this great company as an opportunity to do good. I agree. Yes, we need to use our influence to promote that good by telling inclusive stories, but also by standing up for the rights of all.

Starting immediately, we are increasing our support for advocacy groups to combat similar legislation in other states. We are hard at work creating a new framework for our political giving that will ensure our advocacy better reflects our values. And today, we are pausing all political donations in the state of Florida pending this review. But, I know there is so much more work to be done. I am committed to this work and to you all, and will continue to engage with the LGBTQ+ community so that I can become a better ally. You will hear more about our progress in the coming weeks.

I truly believe we are an infinitely better and stronger company because of our LGBTQ+ community. I missed the mark in this case but am an ally you can count on—and I will be an outspoken champion for the protections, visibility, and opportunity you deserve.

He was silent at first and LGBT+ and allies had quite a bit to say about that. You just can’t be quiet when so many of your Cast Members, guests, and fans are being targeted. It won’t fly. The guy already has a bunch of marks against him for the money-grabbing decisions he’s made. This definitely put an even bigger tarnish on his reputation.

Here’s to hoping he takes true action and stands by his statement. It’s going to be the people who called him out that will need to be sure he’s accountable or speak out loudly again.